The Elements Of A Google Plus Post - Updated for July 2016

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If you have been thinking about ways to bring in more customers to your business, Digital Marketing is the great way to help you engage better.

You can call us on 01271 324 841 – or complete our Contact Form.

We’ll do our level best to answer your questions without resorting to complicated jargon and industry-speak and then you can decide for yourself whether this service is something you would be interested in.

Right Click SEO Ltd, Bridge Chambers Business Centre, 1 Bridge Chambers, Barnstaple, Devon EX31 1HB

Is Google Authorship Working? - Updated for July 2016

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If you have been thinking about ways to bring in more customers to your business, Digital Marketing is the great way to help you engage better.

You can call us on 01271 324 841 – or complete our Contact Form.

We’ll do our level best to answer your questions without resorting to complicated jargon and industry-speak and then you can decide for yourself whether this service is something you would be interested in.

Right Click SEO Ltd, Bridge Chambers Business Centre, 1 Bridge Chambers, Barnstaple, Devon EX31 1HB

What is the Perfect Facebook Post? - Updated for July 2016

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So, what’s a bad Facebook post and what’s a good Facebook post?

This great article on Quicksprout from Neil Patel gives a great insight.

http://www.quicksprout.com/2013/07/29/the-anatomy-of-a-perfect-facebook-post/?utm_source=feedburner

What Next?

We are your local Web Design and Online Marketing company based in Barnstaple, Devon. We help small and medium sized businesses all over the UK and the world make the most of their online presence.

If you have been thinking about ways to bring in more customers to your business, Facebook marketing is a great tool to help you engage better.

You can call us on 01271 324 841 – or complete the enquiry form.

We’ll do our level best to answer your questions without resorting to complicated jargon and industry-speak and then you can decide for yourself whether this service is something you would be interested in.

Right Click SEO Ltd, Bridge Chambers Business Centre, 1 Bridge Chambers, Barnstaple, Devon EX31 1HB

Social Media Devon: Ten Things Required to Be a Social Media Manager - Updated for July 2016

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With inevitable changes in marketing trends, businesses are beginning to realize how valuable social media can be when it is used as a marketing tool. Most businesses turn to the experts and a good percentage of them will begin their search for a social media manager.

When looking for a social media manager, there are certain skills and knowledge that these professionals will need to have. Finding a great social media manager can be a daunting task, but when looking for the perfect professional to fill the position, here are some of the basic skills and knowledge they require.

1. A social media manager must be an active listener. They will need to have the ability to pay attention to what others are saying and ask appropriate questions.

2. Time management skills an absolute must.

3. A social media manager needs to be socially perceptive and understanding the reactions and interactions of others. This goes deeper than just the perception. They must be intellectually “tuned in” and understand why people’s reactions are the way they are.

4. Effective communication is essential. This consists of the ability to convey written and spoken messages effectively.

5. Good customer service skills are most likely one of the most important skills for any social media manager. They must know all aspects of customer service and have the ability to interact well with customers. Willingness to help solve problems and using logic are also necessary.

6. Having the knowledge of business practices and procedures is very important. They need to understand a business and be willing to develop and manage the entire social media campaign in a way that will help the business get the results they are looking for.

7. Knowledge and understanding of current social media platforms and applications is a must in making sure a social media campaign is successful. They have to be willing to learn new things and keep abreast of any changes or updates to the technology involved when using the social media platforms.

8. Marketing communication and development is another area in which a social media manager must have knowledge. They will need to have some experience and understand strategy in marketing. This knowledge should include the ability to use the latest technology and tools available to them in order to develop, implement and maintain individualized social media campaigns for clients.

9. The social media manager has to know how to track and analyze all correspondence, posts and news releases related to their clients. This will include but not be limited to any emails, feedback, and consumer reviews – whether negative or positive. In some instances they will be required to respond to customer complaints and have the knowledge that will enable them to comply with their client’s standards when handling customer complaints.

10. Last but not least, a social media manager must be able to manage multiple users on multiple social media platforms for multiple clients.

These are just a few of the most important skills and knowledge that must be possessed by a good social media manager. In a nutshell, all businesses want to get the most out of their social media campaigns and efforts. Having a social media manager with the right skills, expertise and knowledge will help your business soar to new levels and gain the exposure that is essential for success.

What Next?

If you have been thinking about getting onto Facebook or Twitter, but don’t know what the first steps should be, call us on 01271 324 841 or get in touch with us without any obligation at http://rightclickseo.co.uk/company/contact/.

We’ll do our level best to answer your questions without resorting to complicated jargon and industry-speak and then you can decide for yourself whether this service is something you would be interested in.

Web Design Devon: Direct Response Copywriting - Updated for July 2016

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There is a great deal of direct response copywriting in the world today. Direct response copywriting can take several different forms. It could encompass a direct-mail campaign as well as direct response ads. Within this article today on direct response copywriting, we will look at what this entails and where you can find more information about direct response copywriting.

To learn more about direct response copywriting, you should look at one of the masters: Dan Kennedy. He has written many books which you should look into. Dan has done many different areas of copywriting but direct response copywriting is one of his specialties.

When you talk about direct response advertising, there is a great deal of competition. Many companies employ direct response copywriting so you must make sure that you have different ways for your advertising to stand up. When you are doing direct response copywriting, you should make sure that you are writing to your prospects as you would write to a friend. This will be slightly formal but informal in the sense that you are writing to the person in a conversational tone. You do not need to stick to a certain length of space within your writing but rather write until what you need to say has been said.

Direct response copywriting is a complex subject so you should read more about this subject because a formula has been developed that you can use. There is no reason to reinvent the wheel when you’re copywriting because that involves more work on your part and people have taken the time and effort to test the different parts of the letter to maximize the current formula and wring out the most sales possible with a direct response copywriting campaign. There are three main parts usually to a direct response letter. These are the headline, the offer, and the postscript. The headline is the most read part of your sales letter so you must make sure to grab your prospects’ attention immediately. If you do not grab their attention, you’ll find that your direct response copywriting letter is at the bottom of the trashcan along with many other junk letters. The second most important part of the letter is the postscript. This is where you will be giving an incentive for someone to respond immediately to what you have to offer. With the offer, you want to make sure that this explains in great detail what a person will receive if they take you up on your offer. The postscript will offer further incentives so that the person will respond immediately.

Hopefully this article on direct response copywriting has benefited you. The key behind direct response copywriting is that you want the person to immediately respond to the offer that you have presented. Good copywriting is done by following the formulas that have been established. By focusing upon the three main parts such as the headline, the offer, and the postscript, you will be setting yourself up to have a high success rate. Direct response copywriting can be very effective and produce great sales for you or your clients if you do it correctly so be sure to continue to learn more about the subject.

What Next?

If you have been struggling to get your website onto the first page of Google, Bing, and Yahoo, please call us on 01271 324 841 – or for more information visit our website at http://rightclickseo.co.uk/company/contact/

We’ll do our level best to answer your questions without resorting to complicated jargon and industry-speak and then you can decide for yourself whether this service is something you would be interested in.

Web Design Devon: Make It Easy To Buy From Your Site - Updated for July 2016

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Convincing your prospects to purchase from you is a hard job, but have you ever thought that you’re making the process twice as difficult for both parties if your prospects are convinced but don’t know how to buy from you? No matter how good you are at convincing your prospects, they won’t buy if they find the process cumbersome.

First, you will want to check that people can find your order form easily and hassle-free. You can write a clear, concise paragraph to direct your prospects to your order form so that you can minimize the chances of them getting lost. You can also reduce the chances of losing prospects by putting a prominent link to your order page from every other page on your site.

Also, do you offer multiple payment options? Some people may feel comfortable paying via Paypal, some may only want to pay with their credit card and others might want to send a cheque. The more options you offer, the better your chances of covering your prospects’ desired payment method. After all, it wouldn’t make any sense to sell hard to a prospect only to find that they won’t be able to pay you when they want to.

On the other hand, you will want to prove that you are a credible merchant. Is your order form secured using encryption technology? You would want to look into SSL for this. You can also offer a money back guarantee so that people will feel confident about buying from you. How about after sales support? Who do they contact when they have problems after purchasing?

Alternatively, you can add customer testimonials, your contact information, address, and so on to boost your prospects’ confidence. Make them feel safe about buying something from you, a total stranger to them on the other end of the Internet.

As a conclusion, it would be very pitiful if you sold hard and sold well to a prospect and something goes wrong when he or she is ready to pay. Eliminate any chances of that to maximize your profits!

What Next?

If you have been thinking about setting up a new website, or your existing site doesn’t work for you (or just needs updating), call us on 01271 324 841 or get in touch with us without any obligation at http://rightclickseo.co.uk/company/contact/.

We’ll do our level best to answer your questions without resorting to complicated jargon and industry-speak and then you can decide for yourself whether this service is something you would be interested in.