Updated: 07/08/2026

Web Design for Barnstaple and Devon

Improve the sales effectiveness of your site with one of these guaranteed ways to turn visitors into buyers.

• 1: Offer just one product or service on your home page.
• 2: Reposition your opt-in offer to boost your opt-ins and build a bigger list of loyal subscribers.
• 3: Add impact to your promotions with hover ads.
• 4: Feature different benefits in your headline.
• 5: Establish a problem in your copy and show how you can solve it.
• 6: Add credibility to your copy – and enhance your visitors’ trust in you.
• 7: Focus on your site visitors – not yourself.
• 8: Instill urgency in your copy – and convince readers they need to buy now!
• 9: Remove any references to “buying” from the top fold.
• 10: Boost your product’s desirability by adding images.
• 11: Grab the attention of “scanners” by changing the formatting and appearance of your copy.
• 12: Fine-tune your follow-up process to maximize sales and attract more repeat business.