Updated: 12/08/2026
We found a great case study as to the demise of print advertising v’s online…
By using a seperate telephone number this company guaged just how ineffective Yellow Pages was – and found that their business was being driven by internet marketing.
Another point which many people are unaware of (and highlighted here) is that the value of the link from a Yellow Pages website is minimal and only promotes them – not your business! Read on and see how your business could be affected by using Yellow Pages online or offline!
