Having a social media page for your business was once (not so long ago) a bit of a gimmick! Facebook was social media after all, not business media. However, Facebook and Twitter have now come into their own as a real business tool as companies large and small recognise that business is all about relationship marketing.
Generation X and Y’s (that’s people born in the late 60’s through to the late 90’s) spend an average of 2 hours per day on their mobile devices and 91% of adults use social media regularly.
Facebook and Twitter are a great way to build a relationship and earn trust with your Customers. This is not “brute force” marketing or the hard sell. It’s connecting with and keeping Customers – based upon respect and an emotional connection.
Does that sound a bit precious? For many users social media is an emotional connection to the world and by disregarding that connection you are missing out on an awful lot of new Customers.
Social media is a great way to inform and engage with YOUR ideal market. It’s a fast way to grow your business if done correctly and many businesses use social media as their main marketing tool as they can react quickly to deal with issues, offer advice, or just promote their products.
Social media is a young marketing medium; Facebook itself is only just a teenager – and Twitter is not even that – yet! Both are developing all the time and will continue to do so, creating more opportunities for businesses to engage and interact with their Customers.
Be Where Your Customers Are
We can help you set up your social media pages the right way for business. We can create bespoke Timeline and Profile images and match ALL your social media with your website, ensuring that everything conveys the same professional image for your business and that your Company looks great no matter what platform you use.
Let our skilled social media team help you engage with your Customers with a well designed and consistent presence.
If you don’t know your pokes from your posts, then get in touch!